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January 22, 2004 Issue 46



"Great discoveries and improvements invariably involve the cooperation of many minds. I may be given credit for having blazed the trail but when I look at the subsequent developments, I feel the credit is due to others rather than to myself."
—Alexander Graham Bell

"People have to feel needed. Frequently, we just offer a job and 'perks.' We don't always offer people a purpose. When people feel there is a purpose and that they're needed, there's not much else to do except let them do the work."
—Maya Angelou



E-Versions of Innovations in Management Series Now Available

If you're looking to customize your learning around leading-edge and foundational topics in systems thinking, organizational learning, and management innovation, Pegasus Communications' Innovations in Management Series (IMS) provides an ideal tool for just that purpose. Concise and comprehensive, these focused volumes feature in-depth analyses of the latest management ideas as expressed by the most prominent thinkers in the business world.

For your convenience, now for the first time all IMS volumes are available in a PDF version. Here are some of the exciting benefits of the electronic format:
• You can quickly search within each issue for key terms, names, or phrases.
• You can store your issues on your computer, so they are always easy to find.
• You can click on links to referenced web sites, additional material, and online resources.
• You can print a copy of each issue for your own use.
• You can easily purchase rights to distribute paper copies of the volume to others.
• International customers can avoid overseas postage fees.


Get the entire set of 18 volumes
for $147.75 (Order #IMSSET18E). All individual e-IMS volumes cost $10.95 and are illustrated in black and white. The right to make additional paper copies of an e-IMS is $7.50 per copy.

Below is a list of all IMS titles, by category:

SYSTEMS STORIES

Anxiety in the Workplace: Using Systems Thinking to Deepen Understanding by Janet M. Gould et al., Order #IMS006E, 17 pages

Facing the Competition: An Organization Mobilizes for Large-Scale Change by Nagah Ramadan et al., Order #IMS011E, 17 pages

Organizational Change at Philips Display Components: Reflections on a Learning Journey by Iva M. Wilson, Order #IMS012E, 18 pages

Rebounding, Rebuilding, Renewing at Shell Oil: A Former CEO Reflects on Large-Scale Change by Philip J. Carroll, Order #IMS014E, 15 pages

Reinventing Human Resources at L.L. Bean: Lessons for Learning and Change by Deborah Heller, Order #IMS015E, 18 pages

TOPICS ON THE LEADING EDGE

From Mechanistic to Social Systemic Thinking: A Digest of a Talk by Russell L. Ackoff, Order #IMS001E, 14 pages

The Natural Step: A Framework for Achieving Sustainability in Our Organizations by Karl-Henrik Robčrt, Order #IMS005E, 15 pages

The Soul of Corporate Leadership: Guidelines for Value-Centered Governance by William J. O'Brien, Order #IMS007E, 17 pages

Creating Sustainable Organizations: Meeting the Economic, Ecological, and Social Challenges of the 21st Century by Sara Schley and Joseph Laur, Order #IMS008E, 20 pages

Relinking Life and Work: Toward a Better Future by Rhona Rapoport et al., Order #IMS010E, 17 pages

SYSTEMS THINKING TOOLS AND APPLICATIONS

Applying Systems Archetypes
by Daniel H. Kim and Colleen P. Lannon, Order #IMS002E, 18 pages

Toward Learning Organizations: Integrating Total Quality Control and Systems Thinking by Daniel H. Kim, Order #IMS003E, 18 pages

Designing a Systems Thinking Intervention: A Strategy for Leveraging Change by Michael Goodman et al., Order #IMS004E, 17 pages

Introduction to Systems Thinking by Daniel H. Kim, Order #IMS013E, 21 pages

TOPICS & TOOLS IN ORGANIZATIONAL LEARNING

Creating Value: Linking the Interests of Customers, Employees, and Investors by Paul O'Malley, Order #IMS009E, 21 page

The Essentials of Servant-Leadership: Principles in Practice by Ann McGee-Cooper and Gary Looper, Order #IMS016E, 19 pages

Dialogue at Work: Skills for Leveraging Collective Understanding by Glenna Gerard and Linda Ellinor, Order #IMS017E, 16 pages

The Essentials of Appreciative Inquiry: A Roadmap for Creating Positive Futures by Bernard J. Mohr and Jane Magruder Watkins, Order #IMS018E, 12 pages


Reshaping Corporations: Adding Value Through Responsible Business Practices
January 25–27, 2004
Boston, Massachusetts, USA


Only three more days before the start of this hands-on workshop introducing you to Four Profit's Sustainability Framework, which provides a concrete vision, practical method and robust set of tools to help companies improve your sustainability performance while improving your four bottom lines: financial, people, environment, and community. Join us for an intimate gathering that includes keynotes and small, interactive groups in which participants apply the framework to their own compelling business issues with the help of experts and colleagues.


Learn more about or register for the workshop
, or call Pegasus Communications at 1-781-398-9700. Team discounts are also available.



Contact us at Pegasus Communications, One Moody Street, Waltham, MA 02453-5339. Send an e-mail to info@pegasuscom.com, or call 781-398-9700. Web site: http://www.pegasuscom.com.
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Pegasus Communications provides resources that help people explore, understand, articulate, and address the challenges they face in the complexities of a changing world. Since 1989, Pegasus has worked to build a community of practitioners through The Systems Thinker® Newsletter, books, audio and videotapes, and its annual Systems Thinking in Action® Conference and other events.

 


 

NEW YEAR'S SPECIAL!

Order a subscription to The Systems Thinker® and get a free audio recording from Pegasus Communications. Select from our most recent Pegasus Conference or from our library of more than 200 audios from prior conferences. Offer good through March 31, 2004—simply use Priority Code TSTLP46 when you place your order.

 



FACE TO FACE
The Systems Thinker in Every Student: An Interview with Mary Scheetz

FROM THE RESOURCE SHELF
An Economy Designed to Sustain the Environment

PEGASUS CONFERENCE CORNER
• Presenter Applications for 2004 Pegasus Conference
Free Video Clips of Keynote Presentations from 2003 Pegasus Conference Now Available Online

FROM THE FIELD
Scheduling Time to Learn
 



FACE TO FACE
The Systems Thinker in Every Student: An Interview with Mary Scheetz
by Kali Saposnick


The Waters Foundation K–12 Educational Partnership consists of a network of educators who research the impact of using systems thinking and dynamic modeling (ST/DM) in elementary and secondary schools; develop the capacity of K–12 educators to apply ST/DM effectively in classroom instruction and organizational planning; and disseminate the results of the research and development work. Mary Scheetz, program director, oversees the foundation's approximately 200 school partnerships as well as manages the local grant site in the Portland, Oregon, School District. In the following interview, she describes the importance of bringing this work into school systems and how the K–12 Partnership creates a powerful network of support for educators.

Educational research and classroom experience have shown that students learn best when they spend significant time constructing ideas, reflecting, and interacting with other students and adults around new concepts. So it should come as no surprise that students who are engaged in exploring dynamic complexity in their world become highly motivated to take their studies deeper—at least not to the K–12 educators who have been utilizing systems thinking and dynamic modeling in classrooms across the United States for more than a decade.

Dynamic complexity refers to the behavior of the kinds of systems we live in today, in which the outcomes of processes are difficult to predict because of the intricate web of contributing factors. Systems thinking and dynamic modeling tools such as causal loop diagrams, behavior over time graphs, stock and flow diagrams, and simulation models help us map and explore this type of complexity. "Not only do these tools offer us unique perspectives on reality that sharpen our awareness of wholes and of how the parts within those wholes interrelate," explains Mary Scheetz, "they are perfectly aligned with what students need to learn about how the world around them works."

Continue reading the interview

View additional resources on systems thinking and dynamic modeling in education

Learn more about the Waters Foundation

 



FROM THE RESOURCE SHELF
An Economy Designed to Sustain the Environment
by Andrew Jones and Don Seville

You have probably heard of Lester Brown's work before—whether you know it or not. For three decades, Brown has been dedicated to researching and communicating the major trends in the world's use of resources, the health of our ecosystems, and the state of our society. In his book, Eco-Economy: Building an Economy for the Earth (Earth Policy Institute, 2001), he provocatively argues that "the economic policies that have yielded the extraordinary growth in the world economy are the same ones that are destroying its support systems."

Based on that reality, Brown describes the three challenges that face us: We need to understand how our current economic system and rate of population growth are incompatible with the way that natural systems function; we need to create a positive, hopeful vision of an economy that works in harmony with ecology; and we need to change the structure of our current economic system to fulfill that vision. To help us accomplish these goals, he offers practical suggestions for creating incentives that guide behavior naturally in positive directions. For example, Brown advocates eco-labeling (providing information on products labels about environmental practices), tax shifting (changing not the level but the composition of taxes to discourage undesirable things, such as toxic waste and emission), and subsidy shifting (re-directing government subsidies to favor environmentally constructive activities).

Eco-Economy's focus on moving from understanding the trends to integrating our economic systems with the ecological world is appealing to systems thinkers—it helps us understand both the physical system at work and the rewards and incentives that encourage our decision-making. This book reminds us that we have practical policy tools that can guide the economy in a better direction and inspires us to try again to do so.

Read the complete article, or see The Systems Thinker, V13N7 (September 2002)

Subscribe to The Systems Thinker

 



PEGASUS CONFERENCE CORNER

Presenter Applications for 2004 Pegasus Conference
Applications to present at the 2004 Pegasus Conference, Building Collaborations to Change Our Organizations and the World: Systems Thinking in Action® are now available. We are seeking proposals for concurrent sessions, both application case studies and tools workshops, that will provide high quality examples of collaboration in action and will kick our collaborative skills up a notch. We are especially keen on hosting sessions that vividly show how the rigor of systems thinking can provide strategic insight and improve the outcomes for collaborative partners. We also want to include sessions that focus on other tools or approaches that have helped collaborative partners find the way to enduring, successful relationships.

Preliminary proposals are due by February 8, 2004.
Get complete information

If you have any questions, please contact LeAnne Grillo. Thank you for your interest.

Conference Registration Information
For a limited time only, register for the 2004 Conference for $995. Register on our web site, or call 1-781-398-9700.

SPECIAL OFFER!
When you register, you will receive 10% off Pegasus products purchased on our web site, from the day you register until the conference starts on December 1, 2004. (This offer is not applicable to other conferences or newsletters and cannot be combined with volume discounts.) The sooner you register, the sooner you'll start saving on your Pegasus purchases, so sign up today!

Free Video Clips of Keynote Presentations from 2003 Pegasus Conference Now Available Online
Enjoy a front-row seat at last year's Pegasus Conference. Video clips of keynote presentations are now available in the Pegasus Media Gallery. These free, 3- to 5-minute clips are designed for broadband connections and playback in Windows Media Player. Each offers a hint of the powerfully engaging, insightful presentations that rocked the conference.
View clips

 



FROM THE FIELD
Scheduling Time to Learn

Why do organizations fail to learn from their mistakes? Because most people expect learning just to happen without taking the time for thought and reflection, which true learning requires. In the past, with slower communication systems, we often had a few weeks to ponder and rethink a decision. Today we're accustomed to e-mails, faxes, overnight letters, and cell phones, and have come to believe that an immediate response is more important than a thoughtful one.

But without deliberately building in time to engage in thoughtful learning, most companies end up making hasty and sloppy decisions. Especially in a crisis, the learning review of a project is the first task to go. Even when people do find time to debrief, they often get overwhelmed by what it takes to change behavior, roles, structures, and processes in order to get new results. Finally, for real change to occur, people must change—and the rate at which we do is hard to accelerate, regardless of how fast the world around us changes.

Still, there are things we can do to facilitate learning. We can schedule time for learning rather than hope it happens. We can ask how we might make decisions differently to get different results. We can identify specific changes in systems, structures, and personal behaviors that must occur and how they will be implemented. We can help others understand why change is necessary, even if it isn't our job to do so. Ultimately, by making learning habitual in our organizations, we can develop a culture of people committed to change and growth who can be a powerful force for business success.
—KS

Source: Steven Robbins, "Organizational Learning Is No Accident," Harvard Business School Working Knowledge, May 19, 2003

 



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